Regular Price

Original price was: ₦20,000.Current price is: ₦20,000.

Please log in to enrol in the course.

Subscriptions

Enjoy year-round access to this course and over 80 more with Treford Pro or Treford Team

What's included

1 hour+ of self-paced content

5 Lessons

Quiz

Downloadable Resource

Certificate of Completion

Measuring and Analysing Contents

Learn how to measure content performance through data.

What you'll learn

At the end of this course, you will be able to:

Understand content analytics and key metrics

Analyze user demographics and behavior

Utilize Search Console for content insights

Measure content performance across digital platforms

Interpret data to refine content strategies

Apply data-driven decision-making in content marketing

Work on a live case study for hands-on experience

What's included

1 hour+ of self-paced content

5 Lessons

Quiz

Downloadable Resource

Certificate of Completion

Course outline

Lesson 1: Introduction
Lesson 2: Content Analytics Live Case Study
Lesson 3: Analysing User Demographics
Lesson 4: Search Console
Lesson 5: Live case study

Pricing

Regular Price

Original price was: ₦20,000.Current price is: ₦20,000.

Please log in to enrol in the course.

Subscriptions

Enjoy year-round access to this course and over 80 more with Treford Pro or Treford Team

About course

Content is beyond good storytelling, copies and flashy designs, one of the pillars of great content is ability to analyze and interpret data and key metrics to know how users interact with your contents regularly. This practical course teaches you how to measure and analyze key metrics for contents across digital platforms and adjust your content strategy accordingly.

Course outline

Lesson 1: Introduction
Lesson 2: Content Analytics Live Case Study
Lesson 3: Analysing User Demographics
Lesson 4: Search Console
Lesson 5: Live case study

Meet your Facilitator(s)

Oluwatoni Ajewole

Product Marketing Manager

Oluwatoni is a dynamic leader currently heading the Recruitment and Activation team at ALX Nigeria. With a rich background in marketing and product management, he has worked with leading startups such as uLesson, Kunda Kids, Prepmewell, Edves, Treford, and more, where he spearheaded successful marketing and product initiatives. While deeply passionate about education, Oluwatoni brings a unique perspective, viewing it as a tool for transformation beyond traditional frameworks. His vision is centered on creating impactful, scalable solutions in the learning space.