User Onboarding Course: Engagement and Activation

Learn effective and proven onboarding and engagement practices for digital products.

What you'll learn

At the end of this course, you will be able to:
  • Design an effective user onboarding process that improves retention and reduces churn.
  • Apply proven user engagement strategies to turn customers into product advocates.
  • Identify the right channels for engaging users at different touchpoints.
  • Leverage marketing automation to personalize and optimize engagement.
  • Set up user segmentation for targeted onboarding and engagement campaigns.
  • Implement innovative engagement frameworks like the Fibonacci and Dinner Party Strategy.
  • Gain hands-on experience through live practicals and case studies.

What is included

  • 1 hour+ of self-paced content
  • 11 Lessons
  • Quiz
  • Downloadable Resource
  • Certificate of Completion

About Course

As the competition for users continues to grow for digital products, creating seamless experience for users via onboarding and engagement has never been more important for growth  marketers.

This practical course  teaches you key onboarding and user engagement techniques applied by leading marketing teams globally to drive users from being just customers into becoming advocates for your product. 

This session combines detailed teaching with an interactive live demonstration on how to set up onboarding and engagement campaigns for your users.

Course Outline

  • Access this course for free

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What is included

  • 1 hour+ of self-paced content
  • 11 Lessons
  • Quiz
  • Downloadable Resource
  • Certificate of Completion

₦25,000

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