Build Confidence for mid to senior-level product management roles globally

In this topic, you will learn user research by developing empathy-driven research skills that translate user insights into strategic product decisions through both qualitative and quantitative methods.

Learning Outcomes

• Conduct comprehensive user interviews and design effective surveys for different user segments
• Analyze qualitative and quantitative user feedback to identify actionable opportunities and pain points
• Integrate AI workflows to optimize research processes and insight generation

In this topic, you will learn to develop market research expertise to identify competitive advantages, market gaps, and strategic opportunities using both traditional research methods and AI-powered analysis tools.

Learning Outcomes

• Execute comprehensive competitor analysis and market trend identification using multiple research methods
• Apply Opportunity Solution Trees to map market opportunities to user problems
• Leverage AI tools for efficient market research and competitive intelligence gathering

In this topic, you will learn to craft compelling product visions and comprehensive strategies that align user needs with business objectives, including positioning, pricing, and pivot strategies.

Learning Outcomes

• Develop clear product vision statements and strategic frameworks aligned with business goals
• Create low-fidelity prototypes using AI tools and iterate based on user feedback
• Design comprehensive product strategy documents including positioning, pricing, and pivot planning

In this topic, you will learn to transform strategic vision into actionable roadmaps using advanced prioritization frameworks, balancing stakeholder demands while maximizing ROI and impact.

Learning Outcomes

• Create comprehensive product roadmaps that align vision, customer feedback, and business goals
• Apply multiple prioritization frameworks (RICE, MoSCoW, Value vs Effort) with justification
• Integrate AI tools for roadmap optimization and stakeholder communication

In this topic, you will learn the art of leading diverse teams through Agile methodologies, stakeholder management, and conflict resolution while maintaining product focus and team alignment.

Learning Outcomes

• Facilitate effective Agile ceremonies with engineering, design, QA, and DevOps teams
• Communicate strategically with Marketing, Customer Success, Finance, and Legal teams
• Resolve conflicts using structured techniques and RACI frameworks for clear accountability

In this topic, you will learn to develop analytics skills to measure product success, design experiments, and make data-informed decisions that drive continuous product improvement.

Learning Outcomes

• Define and implement comprehensive analytics tracking with proper documentation
• Design and execute A/B tests with statistical significance understanding
• Analyze product metrics to identify root causes and formulate testable hypotheses

In this topic, you will learn to build essential technical fluency to collaborate effectively with engineering teams, understand system architecture, and make informed technical trade-off decisions.

Learning Outcomes

• Explain software development lifecycle (SDLC) and system architecture principles
• Communicate technical trade-offs and requirements with engineering teams effectively
• Understand API functionality, database systems, and security considerations for product decisions

In this topic, you will learn end-to-end product launch execution from go-to-market strategy development to post-launch optimization, including release management and performance measurement.

Learning Outcomes

• Develop comprehensive go-to-market plans with audience targeting and messaging strategies
• Coordinate cross-functional launch teams and define clear acceptance criteria
• Execute product releases with proper documentation and measure launch performance metrics

In this topic, you will learn to build a compelling product management portfolio and master interview techniques to advance your career with quantified achievements and strategic storytelling.

Learning Outcomes

• Structure and format a professional PM portfolio with quantified results and impactful projects
• Master product management interview frameworks and question response strategies
• Customize portfolio presentation for specific opportunities using storytelling and visual aids