Content Design For Startups and Scale Ups

A practical workshop for practicing content marketers and marketing professionals in startups and scale ups with Dada Ben

Who should attend

Practicing Content managers

Content manager and  professionals looking to plug urgent skill and knowledge gaps in their current roles

Ideas, Lists & More

Mid level to senior professionals in the process of transitioning into a more senior role

Founder and Business Leaders

Founders and business leaders looking to fill knowledge gaps for their growing responsibilities within the shortest time possible

Poetry & Song Lyrics

Full AI blog posts, blog topic ideas, intros, bullet point expansion, tone changer, paraphrasing tool, and so much more!

What you will learn

Session KLOs

Developing content strategy (practical guide)

  • Understanding the need the content strategy
  • Understanding key business goals 
  • Developing content strategy to meet business goals 

Key performance metrics for contents

  • Understanding key content marketing metrics for business 
  • Developing key content metrics for your team
  • Tracking and communicating content metrics 
  • Managing underperforming content scenarios 

Content Analytics Tools (practical session)

  • Google analytics
  • Hubspot 
  • Buffer  

Setting Up Content Channels for Businesses  

  • Social media 
  • SEO
  • Emails
  • Extra: Podcasts, Youtube, Infographics
  • Factors to consider in building a company blog
Extra Session

Setting up content marketing team 

  • Creating content marketing budgets 
  • For startups (with limited budgets)
  • For well funded startups
  • For scale-ups 

How you will learn

This masterclass is an exclusive interactive class just for few individual looking to levelup.

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Bootcamp Details

Class Starts

Nov, 25th 2023

Access fees


Session is Limited to only 20 people

Frequently asked questions about this masterclass

Is there a certificate for this course?

Yes this course comes with a certificate of completion

Can I access the recording for this session?

The recording will be only available on our eLearning platform

Can I join this session from other locations outside Nigeria?

It is a virtual class accessible to anyone around the world

Can I join more sessions like this from Treford?

Yes you can join masterclasses like this all year round as a Treford pro member, more details here

Got more questions?

send us an email