Regular Price

40,000

Please log in to enrol in the course.

Enjoy year-round access to this course and over 80 more with Treford Pro or Treford Team

What's included

1 hour+ of self-paced content
7 Lessons
Quiz
Downloadable Resource
Certificate of Completion

Sales Strategies for FinTech Products

Learn how to drive sales for Fintech products at scale.

What you'll learn

At the end of this course, you will be able to:

Understand different go-to-market (GTM) strategies for fintech products.
Define your target market segment and build detailed customer personas.
Choose the right monetization model to maximize revenue.
Design effective customer acquisition and retention strategies.
Develop competitive pricing strategies tailored for fintech products.
Conduct a comprehensive competitive analysis to position your product for success.

What's included

1 hour+ of self-paced content
7 Lessons
Quiz
Downloadable Resource
Certificate of Completion

Course outline

  • Introduction
  • Introduction To Fintech Products & GTM
  • Defining Target Market Segment And Customer Persona
  • Choosing A Monetization Model
  • Designing Customer Acquisition And Retention Strategy
  • Pricing Strategy For Fintech Products
  • Conducting Competitive Analysis For Fintech Products

Pricing

Regular Price

40,000

Please log in to enrol in the course.

Enjoy year-round access to this course and over 80 more with Treford Pro or Treford Team

About course

Even great Fintech products don’t sell themselves, Skilled people do. As the Fintech sector in Africa continues to scale and is expected to hit $65 Billion by 2030, the competition for users also continues to intensify with every new product hitting the market.  Whether you are a founder, product manager and sales professional building Fintech products, this course will teach you different business models for Fintech products, best ways to monetize your fintech product and also pricing strategies to drive revenue growth at scale. 
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Course outline

  • Introduction
  • Introduction To Fintech Products & GTM
  • Defining Target Market Segment And Customer Persona
  • Choosing A Monetization Model
  • Designing Customer Acquisition And Retention Strategy
  • Pricing Strategy For Fintech Products
  • Conducting Competitive Analysis For Fintech Products

Meet your Facilitator(s)

Ezekiel Olajolo
Ezekiel Olajolo
Head of Payment Products and Partnerships
Ezekiel leads Head of Payment Products and Partnerships his focus is on developing and deploying retail-focused e-commerce products.

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