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What's included

7 hours+ of self-paced content
48 Lessons
Downloadable Resources
Quizzes
Certificate of Completion

The Complete Product Management Certificate Course

This course combines theory with practical product management exercises to ensure you’re fully prepared for real-world challenges as a product manager.
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About course

“The Product Management Certificate Course” is your comprehensive guide to mastering the art and science of product management. Become a confident product manager. Gain practical knowledge in product research, agile methods, prioritization frameworks, product development and more.  

Why Enrol in This Course?

Whether you’re a beginner or an intermediate professional seeking to enhance your skills, this course offers practical skills and expert guidance to help you build a successful career in product management.  

Skill You Will Learn

At the end of the course, you should be able to:
  • Define terms in product management
  • Identify the stages of a product development process
  • Understand the role of a product manager
  • Describe the different stages of the product lifecycle
  • Outline the principles of agile development
  • Explain the purpose of wireframing in product development
  • Interpret product research data to inform product decisions
  • Create a product roadmap
  • Develop a wireframe for a simple product feature
  • Apply prioritization techniques to rank product features
  • Evaluate the effectiveness of different product prioritization techniques
 

Course Takeaway

By the end of the Product Management Certificate Course, you’ll have a solid understanding of product management and the confidence to navigate the day-to-day life of a product manager. You’ll also earn a certificate of completion, showcasing your achievement and readiness to succeed as a product manager.    

What you'll learn

“The Product Management Certificate Course” is your comprehensive guide to mastering the art and science of product management. Become a confident product manager. Gain practical knowledge in product research, agile methods, prioritization frameworks, product development and more.  

Why Enrol in This Course?

Whether you’re a beginner or an intermediate professional seeking to enhance your skills, this course offers practical skills and expert guidance to help you build a successful career in product management.  

Skill You Will Learn

At the end of the course, you should be able to:
  • Define terms in product management
  • Identify the stages of a product development process
  • Understand the role of a product manager
  • Describe the different stages of the product lifecycle
  • Outline the principles of agile development
  • Explain the purpose of wireframing in product development
  • Interpret product research data to inform product decisions
  • Create a product roadmap
  • Develop a wireframe for a simple product feature
  • Apply prioritization techniques to rank product features
  • Evaluate the effectiveness of different product prioritization techniques
 

Course Takeaway

By the end of the Product Management Certificate Course, you’ll have a solid understanding of product management and the confidence to navigate the day-to-day life of a product manager. You’ll also earn a certificate of completion, showcasing your achievement and readiness to succeed as a product manager.    

Course outline

  • Lesson 1: Getting Started
  • Lesson 2: Product Development Process
  • Lesson 3: What Makes a Great Product Manager
  • Lesson 4: Transitioning to Product Management
  • Lesson 5: Final Note
  • Lesson 6: Product Lifecycle – Intro
  • Lesson 7: The Problem Approach
  • Lesson 8: Scoping your MVP
  • Lesson 9: Prioritization Techniques – Getting Started
  • Lesson 10: Prioritization Techniques – Rice Model
  • Lesson 11: Prioritization Techniques – Value vs Effort
  • Lesson 12: Prioritization Techniques – Story Mapping Model
  • Lesson 13: Prioritization Techniques – ROI-Score-Card-Model
  • Lesson 14: Prioritization Techniques – Cost of Delay Model
  • Lesson 15: Prioritization Techniques – Moscow Model
  • Lesson 16: Prioritization Techniques – Opportunity Scoring Model
  • Lesson 17: Prioritization Techniques – Kano-Model
  • Lesson 18: Key Takeaways
  • Lesson 19: Introduction to Agile Methodology
  • Lesson 20: Agile Values
  • Lesson 21: The Scrum Framework
  • Lesson 22: Evidence Based Management
  • Lesson 23: Final Note
  • Lesson 24: Wireframing for Product Manager – Intro
  • Lesson 25: Best Practices for Wireframing
  • Lesson 26: Wireframe vs Prototype
  • Lesson 27: Wireframe Sample
  • Lesson 28: Roadmap Introduction
  • Lesson 29: Roadmap vs Release Plan
  • Lesson 30: Roadmap Essentials
  • Lesson 31: Roadmap Sample
  • Lesson 32: After Creating your Roadmap
  • Lesson 33: Roadmapping Tools
  • Lesson 34: Conclusion and Question
  • Lesson 35: Planning MVP
  • Lesson 36: Earliest Testable, Usable, Lovable MVP
  • Lesson 37: The Minimum Feature Approach
  • Lesson 38: How to Plan MVP
  • Lesson 39: What is Product Research?
  • Lesson 40: Importance of Product Research
  • Lesson 41: Research & Product Development Stages
  • Lesson 42: Steps in Product Research
  • Lesson 43: Types of Research
  • Lesson 44: Competitive Analysis
  • Lesson 45: Creating a Survey
  • Lesson 46: Using Public Data for Research
  • Lesson 47: Focus Group
  • Lesson 48: Measuring the success of Product Research

Meet your Facilitator(s)

Salem Smith
Salem Smith
Product Leader
Salem is a Product leader with 14+ years in building products in sectors like consumer media, e-commerce, & MarTech, known for building profitable subscription-based streaming services across North America, Europe, and Africa.
Tobi Esho
Tobi Esho
Founder, Elevate Apps
Tobi is a seasoned product leader with over ten years experience of building products across leading Fintech Companies like Nomba, Interswitch, Venture Garden Group and lots more. He is also the founder of Elevate Apps
Dami Owaseye
Damilola Owaseye
Senior Project Manager/ Scrum Master
Damilola is one Africa's leading Agile Coaches with over ten years of experience in supporting digital product delivery efforts across sectors like Fintech, Banking, EdTech, Energy and Gov Tech in Africa and Europe.
Busayo Oladejo
Senior Product Manager
Busayo is a Product Manager with experience building products in healthcare, e-commerce, and communications. She collaborates with designers, engineers and researchers to create products that are usable and bring value to its users.
Omojo Anwuzia
Omojo Anwuzia
Senior Product Manager
Omojo has been part of building some of Africa's most successful Fintech Products over the last decade. Starting from Product journey at GTBank, She has gone on to build highly scaled products at Opay, Tangerine Life, Microsoft & Fincra.
Yami Ashama
Yami Ashama
Senior Product Manager
Yami is a senior product manager with experience in building and scaling digital products for over 500K+ users at one of Africa's leading wealth management platform, Cowrywise.
Toyin-Olasehinde
Toyin Olasehinde
COO at Treford
Toyin is a seasoned Operator and Product Manager with experience in building and managing products across Fintech and EdTech sectors in Africa. He has done this at Interswitch, Treford and Woodcore.
Ayodeji Fasore
Ayodeji Fasore
Product Leader
A global product leader with over 13 years experience of building, managing scaling products across startups and scale-ups in Africa and Europe. Deji has led product teams in companies like Interswitch, Africa Prudential & AppZone.

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