Customer Journey Mapping
Learn to create customer journey maps for digital products.
- 40m
- Intermediate
About this Course
Retaining users for the long haul for your digital products involves putting in the work to understand every stage of their journey with your product. This includes understanding the key friction they encounter when trying to make a buying decision and how the entire experience makes them feel through customer journey mapping.
This course is a guide for product marketing managers looking to learn how to create effective customer journey maps for their products.
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Course Outline
Customer Journey Mapping
- IntroductionÂ
- Consumer buying processÂ
- Consumers’ multi-device path to purchaseÂ
- Building a customer persona and journey mapping with XtensioÂ
Meet your Facilitator(s)
Toyin Voldo
Senior Product Manager Jira
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₦3,000
₦5,000
$5
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What is included
40min of self-paced content
4 Lessons
Quiz
Downloadable Resource
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