FinTech Product Launch Guide
- 1h 27m
- Intermediate
About this Course
The Fintech sector in Africa is expected to reach a market cap of $65 Billion by 2030 as more startups continue to find innovative ways to solve the critical financial problems in the continent like payment, banking, cross border remittance and lots more.
With more innovative products launching daily, it’s become more important to pay closer attention to product launch strategies to help build good momentum from the onset. This course is a practical guide for launching Fintech products in Africa with actual case studies.
Watch course Trailer
Course Outline
- User Segmentation
- Digital Customer Classification
- Positioning Statement
- Go To Market Strategy
- Live Q&A
- In Conclusion
- Visa QR Launch Case Study
- Final Q&A
Meet your Facilitator(s)
Toyin Voldo
Senior Product Manager Jira
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