Retention Strategies for Products
- 1h 17m
About this Course
Retention is the new acquisition when it comes to digital products. It costs way too much to acquire new users considering the level of competition for new users that businesses are learning better ways to keep their existing users. This course (originally from our live masterclass series) shows you practical ways to retain current users already using your products.
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Course Outline
Lesson 1: Introduction to User Retention
Lesson 2: Natural Frequency for Products
Lesson 3: User Experience and Retention
Lesson 4: Engagement Loops
Lesson 5: Examples of Engagement Loops
Lesson 6: Running Retention Experiments
Lesson 7: Q & A
Meet your Facilitator(s)
Toyin Voldo
Senior Product Manager Jira
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