Regular Price
₦20,000 Original price was: ₦20,000.₦10,000Current price is: ₦10,000.
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What's included
50 mins+ of self-paced content
9 Lessons
Quiz
Downloadable Resource
Certificate of completion
Understanding Content Formats
Understanding different content formats and how to position them for your business
- 54m
- Intermediate
About course
Different digital channels and content formats come with their own strengths and weaknesses and best use cases. Knowing how to make the most of each content format helps you leverage better on content when it comes to achieving your business goals.
This course teaches you the different content formats and how best to leverage each for digital products and businesses.
What you'll learn
Different digital channels and content formats come with their own strengths and weaknesses and best use cases. Knowing how to make the most of each content format helps you leverage better on content when it comes to achieving your business goals.
This course teaches you the different content formats and how best to leverage each for digital products and businesses.
Course outline
Understanding Content Formats
- Content Types vs Content Formats
- Content Formats – Blog posts
- Content Formats – Emails
- Content Formats – Ebooks
- Content Formats – Infographics
- How to Determine What Formats
- The Content Marketing Matrix
- What is Content Atomisation
- Why Should You Atomise your contents
Meet your Facilitator(s)
Ore Badmus
Marketing Lead
Ore is a marketing leader and storyteller with experience in filmmaking, media and marketing for startups and scale-ups in Africa over the last ten years. She currently leads the marketing at Africa's leading Payroll Platform PaidHR.
₦20,000 Original price was: ₦20,000.₦10,000Current price is: ₦10,000.