Data and Event Tracking for FinTech Products
- 53m
- Intermediate
About this Course
We live in a world where data continues to play a more important role in shaping our daily lives, this is even more crucial for digital products.
Understanding how your users currently interact with your product, features they use least and most could help you build products with higher retention rate for users.
This course teaches you the fundamentals of data and event tracking for fintech products, best tools for tracking data and key things to have in place.
After this course, you will be able to;
- Understand key metrics to track for Fintech products
- Know the best tools and practices to start tracking events on your product
- Learn how to collaborate better with product or data teams on event tracking
Watch course Trailer
Course Outline
- Importance of data and event tracking
- Key Metrics and Events in Fintech
- Tools and technologies for data tracking
- Implementing tracking events
- Data, Privacy and Security Considerations
- Analyzing Tracked Data For Insights
- Real world case studies
- Future trends in data tracking
- Live Q&A
Meet your Facilitator(s)
Toyin Voldo
Senior Product Manager Jira
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