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Product Marketing Course: Complete Certification Online

Learn proven product marketing strategies to help product-led companies drive user acquisition and customer retention. Become a certified product marketing manager.

A woman is holding a megaphone in front of her face. Her face is obscured by the megaphone, and the background is a bright red with wavy lines use to suggest the product marketing complete course

What you'll learn

At the end of this course, you will be able to:
  • Craft and execute a winning Go-To-Market strategy that drives adoption.
  • Implement user onboarding and engagement strategies that improve retention.
  • Leverage marketing automation to scale customer communication.
  • Use data-driven decision-making to optimize product marketing efforts.
  • Understand and utilize MarTech tools to streamline marketing operations.
  • Explore various digital marketing channels (Instagram, Facebook, YouTube, LinkedIn, TikTok, SEM, Email).
  • Develop high-performing marketing campaigns that drive acquisition and engagement.
  • Master customer retention strategies to reduce churn and boost lifetime value.
  • Get hands-on experience with case studies and live practicals from real-world scenarios.

What is included

  • 9 hours+ of self-paced content
  • 50 Lessons
  • Quizzes
  • Downloadable Resource
  • Certificate of Completion

About Course

Whether you’re an aspiring product marketer, a marketing professional, or someone looking to grow digital products, this course is a valuable investment in your learning. The Product Marketing (Complete Course) helps you build the core skills product marketing managers use to position products, shape messaging, and drive go-to-market execution—without the vague theory that leaves you stuck.

 

Why Enroll in this Course?

Product marketing is fast becoming one of the most vital roles in tech. Tech and product-led companies are looking for product marketers who can connect digital products to relevant audiences, drive user acquisition and keep customers returning for more.

 

Course Takeaway

You’ll also earn a certificate of completion, showcasing your achievement and readiness to succeed as a product marketing manager. 

Course Outline

Instructor

Aaron Ejeme

Lifecycle Marketing Expert
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1738373208412

Joy Kika

Product Marketing and Communications Manager
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Olabinjo Adeniran

Olabinjo Adeniran

Growth Marketing Leader
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Paul Dakum

Paul Dakum

Data Scientist
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Seun_Olayiwola

Seun Olayiwola

Product Engagement Specialist
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What is included

  • 9 hours+ of self-paced content
  • 50 Lessons
  • Quizzes
  • Downloadable Resource
  • Certificate of Completion

₦75,000

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